I have to say that i just cannot get tired of this TED Talk by Derek Sivers. I don’t think it’s possible to make a point in such a consise and elegant way!
Very amusing way to show the concepts in Geoffrey Moore‘s seminal work, Crossing the Chasm. The transition from Early Adopters to the Early Majority are especially obvious: the tipping point for this transition occurs when you become an outsider by NOT participating in the movement.
So come on all of you crazy shirtless dancing guys out there, show us how to follow you, and we’ll do the rest!